Marketing: Real People, Real Decisions by Elnora W. Stuart, Greg W. Marshall, marshall Solomon, marshall Solomon

Marketing: Real People, Real Decisions

Elnora W. Stuart, Greg W. Marshall, marshall Solomon, marshall Solomon

missing page info Add in missing page information first pub 1996 (editions)

informative slow-paced
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Why choose Real People, Real Decisions? Decision-making focus. The complexity of the decisions faced by Canadian marketers in today’s technology-intensive, hyper-competitive, global business environment is both exciting and challenging. Unlike oth...

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