Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison, 2nd Edition by Joe Calloway

Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison, 2nd Edition

Joe Calloway

missing duration info Add in missing duration information first pub 2003 (editions)

nonfiction business informative fast-paced
Powered by AI (Beta)
Loading...

Description

A revised and updated edition of the bestselling "no-nonsense guide to beating the competition." (Publisher's Weekly) Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help ...

Read more

Community Reviews

Loading...

Content Warnings

Loading...