Scan barcode
238 pages • first pub 2011 (editions)
ISBN/UID: 9781456418632
Format: Paperback
Language: English
Publisher: Createspace Independent Publishing Platform
Publication date: 20 February 2011
Description
This is the story of the greatest might-have-been in the history of the fast food business. How did a company that began almost by accident become the innovation leader by 1960? What caused a decade-long slide that began right at the moment of the...
Community Reviews
Content Warnings
238 pages • first pub 2011 (editions)
ISBN/UID: 9781456418632
Format: Paperback
Language: English
Publisher: Createspace Independent Publishing Platform
Publication date: 20 February 2011
Description
This is the story of the greatest might-have-been in the history of the fast food business. How did a company that began almost by accident become the innovation leader by 1960? What caused a decade-long slide that began right at the moment of the...
Community Reviews
Content Warnings