Marketing: Real People, Real Decisions by Michael R. Solomon, Michael R. Solomon
Marketing: Real People, Real Decisions

Michael R. Solomon, Michael R. Solomon

Marketing: Real People, Real Decisions

Michael R. Solomon, Michael R. Solomon

660 pages first pub 1996 (editions)

nonfiction business informative slow-paced
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Imagine you are Dr Steve Perry, Commercial Director of Visa Europe - the world's leading electronic payment system and one of the top ten sponsors of the Olympics, Paralympics and FIFA World Cup. Visa have developed V PAY which is the first trans ...

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