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272 pages • missing pub info (editions)
ISBN/UID: 9780743204668
Format: Paperback
Language: English
Publisher: Free Press
Publication date: 01 August 2002
Description
In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders, a momentous shift has occured. We have entered an age of customer scarcity--an age in which exciting, often unorthodox companies are revolutionizing t...
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Content Warnings
272 pages • missing pub info (editions)
ISBN/UID: 9780743204668
Format: Paperback
Language: English
Publisher: Free Press
Publication date: 01 August 2002
Description
In the decade since Fred Wiersema coauthored the #1 bestseller The Discipline of Market Leaders, a momentous shift has occured. We have entered an age of customer scarcity--an age in which exciting, often unorthodox companies are revolutionizing t...
Community Reviews
Content Warnings