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218 pages • first pub 2010 (editions)
ISBN/UID: 9781408114421
Format: Paperback
Language: English
Publisher: Continnuum-3PL
Publication date: 15 July 2010
Description
The Stranger's Long Neck is a practical guide for any manager wishing to improve their organisation's online performance. Web content specialist, Gerry McGovern, explains that all websites have a small set of tasks, or 'long necks', that are impor...
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Content Warnings
218 pages • first pub 2010 (editions)
ISBN/UID: 9781408114421
Format: Paperback
Language: English
Publisher: Continnuum-3PL
Publication date: 15 July 2010
Description
The Stranger's Long Neck is a practical guide for any manager wishing to improve their organisation's online performance. Web content specialist, Gerry McGovern, explains that all websites have a small set of tasks, or 'long necks', that are impor...
Community Reviews
Content Warnings