Data-First Marketing: How to Compete and Win in the Age of Analytics by Janet Driscoll Miller, Julia Lim

Data-First Marketing: How to Compete and Win in the Age of Analytics

Janet Driscoll Miller, Julia Lim

256 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
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Supercharge your marketing strategy with data analytics In Data-First Marketing: How to Compete & Win in the Age of Analytics, distinguished authors Miller and Lim demystify the application of data analytics to marketing in any size business. ...

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