The Psychology of Persuasion: How to Persuade Others to Your Way of Thinking by Kevin Hogan

The Psychology of Persuasion: How to Persuade Others to Your Way of Thinking

Kevin Hogan

288 pages • first pub 1996 (editions)

nonfiction business psychology self help informative lighthearted slow-paced
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How do you ethically direct others toward your point of view? Understanding precisely what they are thinking is the first step. Using techniques from hypnosis, neurolinguistic programming, the Bible, and the greatest salespeople in history, Kevin ...

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