Onward: How Starbucks Fought for Its Life Without Losing Its Soul by Howard Schultz, Joanne Gordon

Onward: How Starbucks Fought for Its Life Without Losing Its Soul

Howard Schultz, Joanne Gordon

350 pages first pub 2007 (editions)

nonfiction biography business informative reflective medium-paced
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In this #1 New York Times bestseller, the CEO of Starbucks recounts the story and leadership lessons behind the global coffee company's comeback and continued success. In 2008, Howard Schultz decided to return as the CEO of Starbucks to help resto...

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