E-Commerce Essentials by Carol Traver, Kenneth C. Laudon

E-Commerce Essentials

Carol Traver, Kenneth C. Laudon

448 pages first pub 2013 (editions)

informative medium-paced
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Description

Based on the authors' market-leading E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format. E-Commerce Essentials emphasizes the three major driving forces behind E-...

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