Predatory Marketing: What Everyone in Business Needs to Know to Win Today's Consumer by C. Britt Beemer, Robert L. Shook

Predatory Marketing: What Everyone in Business Needs to Know to Win Today's Consumer

C. Britt Beemer, Robert L. Shook

missing page info Add in missing page information • first pub 1997 (editions)

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Predatory Marketing contains vital new national consumer surveys worth hundreds of thousands of dollars that you can put immediately to use, whether you are in retail, manufacturing, or a service industry. And it contains Britt Beemer's revolution...

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