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178 pages • first pub 2014 (editions)
ISBN/UID: 9781937134822
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 03 April 2014
Description
Today, when companies and customers are faced with an infinite number of messages, the word "relevance" has taken on a new meaning and dimension. We know that relevance matters, but what does that mean exactly? Andy Coville guides leaders and exec...
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178 pages • first pub 2014 (editions)
ISBN/UID: 9781937134822
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 03 April 2014
Description
Today, when companies and customers are faced with an infinite number of messages, the word "relevance" has taken on a new meaning and dimension. We know that relevance matters, but what does that mean exactly? Andy Coville guides leaders and exec...