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240 pages • missing pub info (editions)
ISBN/UID: 9780609807231
Format: Paperback
Language: English
Publisher: Crown Publishing Group (NY)
Publication date: 26 December 2001
Description
James Twitchell takes an in-depth look at the ads and ad campaigns and their creators that have most influenced our culture and marketplace in the twentieth century. P. T. Barnum s creation of buzz, Pepsodent and the magic of the preemptive claim,...
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240 pages • missing pub info (editions)
ISBN/UID: 9780609807231
Format: Paperback
Language: English
Publisher: Crown Publishing Group (NY)
Publication date: 26 December 2001
Description
James Twitchell takes an in-depth look at the ads and ad campaigns and their creators that have most influenced our culture and marketplace in the twentieth century. P. T. Barnum s creation of buzz, Pepsodent and the magic of the preemptive claim,...