Advertising Effectiveness with special reference to Mobile Handsets by Rajesh Kumar

Advertising Effectiveness with special reference to Mobile Handsets

Rajesh Kumar

396 pages missing pub info (editions)

nonfiction business economics
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Description

Advertising is an integral part of our social and economic system. In our complex society, advertising has evolved into a vital communication system for both consumers and businesses. The ability of advertising to deliver carefully prepared messag...

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