No B.S. Guide to Brand-Building by Direct Response: The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying I by Dan S. Kennedy

No B.S. Guide to Brand-Building by Direct Response: The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying I

Dan S. Kennedy

260 pages • first pub 2015 (editions)

nonfiction business informative lighthearted slow-paced
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Millionaire maker Dan S. Kennedy, joined by successful franchisors Forrest Walden and Jim Cavale, debunk the branding lies and myths shared by small business owners and entrepreneurs and deliver a heavy dose of reality--YOUR BRAND SHOULD BE A HAPP...

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