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Dominic Mills, Mark Earls, Merry Baskin
212 pages • first pub 2002 (editions)
ISBN/UID: 9780749436780
Format: Hardcover
Language: English
Publisher: Kogan Page
Publication date: 03 October 2002
Description
The way that the advertising industry operates has changed greatly in recent years. This volume seeks to pull together these new ideas - with suggestions on what to do in practical terms - into one "compilation" volume. Each chapter has been contr...
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—
Dominic Mills, Mark Earls, Merry Baskin
212 pages • first pub 2002 (editions)
ISBN/UID: 9780749436780
Format: Hardcover
Language: English
Publisher: Kogan Page
Publication date: 03 October 2002
Description
The way that the advertising industry operates has changed greatly in recent years. This volume seeks to pull together these new ideas - with suggestions on what to do in practical terms - into one "compilation" volume. Each chapter has been contr...