Media Effects Research: A Basic Overview by Glenn G. Sparks

Media Effects Research: A Basic Overview

Glenn G. Sparks

368 pages missing pub info (editions)

nonfiction business economics
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Description

Combining intriguing examples with the latest research available, MEDIA EFFECTS RESEARCH: A BASIC OVERVIEW, 5e, helps you understand the true impact of media today. Known for his engaging, personal narrative style, the author presents media theori...

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