UX Strategy: How to Devise Innovative Digital Products That People Want by Jaime Levy

UX Strategy: How to Devise Innovative Digital Products That People Want

Jaime Levy

312 pages first pub 2014 (editions)

nonfiction business design informative slow-paced
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Description

User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to he...

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