International Business: Strategy, Management, and the New Realities by Gary Knight, S. Tamer Çavuşgil

International Business: Strategy, Management, and the New Realities

Gary Knight, S. Tamer Çavuşgil

670 pages missing pub info (editions)

informative medium-paced
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The text addresses emerging markets, the growing participation of small and medium-sized firms in international business, and examples of both international and national businesses so students can see IB from all perspectives. CKR also offers an ...

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