The Influentials: People Who Influence People by Gabriel Weimann

The Influentials: People Who Influence People

Gabriel Weimann

370 pages first pub 1994 (editions)

informative medium-paced
Powered by AI (Beta)
Loading...

Description

Although opinion leadership has been the subject of numerous studies, in areas ranging from politics to fashion and in many societies and cultures, The Influentials represents the first systematic analysis of the concept. It offers a multidiscipli...

Read more

Community Reviews

Loading...

Content Warnings

Loading...