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Cynthia M. Beath, Leslie Owens, Barbara H. Wixom
200 pages • missing pub info (editions)
ISBN/UID: 9780262048217
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
A clear, engaging, evidence-based guide to monetizing data, for everyone from employee to board member.Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core ...
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—
Cynthia M. Beath, Leslie Owens, Barbara H. Wixom
200 pages • missing pub info (editions)
ISBN/UID: 9780262048217
Format: Hardcover
Language: English
Publisher: Not specified
Publication date: Not specified
Description
A clear, engaging, evidence-based guide to monetizing data, for everyone from employee to board member.Most organizations view data monetization—converting data into money—too narrowly: as merely selling data sets. But data monetization is a core ...