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660 pages • first pub 1997 (editions)
ISBN/UID: 9781118360637
Format: Paperback
Language: English
Publisher: Wiley
Publication date: Not specified
Description
Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both th...
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660 pages • first pub 1997 (editions)
ISBN/UID: 9781118360637
Format: Paperback
Language: English
Publisher: Wiley
Publication date: Not specified
Description
Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both th...