Managing Innovation: Integrating Technological, Market and Organizational Change by Joe Tidd

Managing Innovation: Integrating Technological, Market and Organizational Change

Joe Tidd

660 pages first pub 1997 (editions)

nonfiction business informative medium-paced
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Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both th...

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