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464 pages • first pub 2012 (editions)
ISBN/UID: 9781529625790
Format: Digital
Language: English
Publisher: SAGE Publications
Publication date: 22 November 2023
Description
The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research, and practical application for study and career success.Now thoroughly updated in this fifth edition to reflect...
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464 pages • first pub 2012 (editions)
ISBN/UID: 9781529625790
Format: Digital
Language: English
Publisher: SAGE Publications
Publication date: 22 November 2023
Description
The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research, and practical application for study and career success.Now thoroughly updated in this fifth edition to reflect...