The Authentic Brand: How Today's Top Entreprenuers Connect with Customers by Bill Yenne, Christopher Rosica

The Authentic Brand: How Today's Top Entreprenuers Connect with Customers

Bill Yenne, Christopher Rosica

212 pages first pub 2007 (editions)

informative inspiring medium-paced
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The Authentic Brand: How Today's Top Entrepreneurs Connect with Customers is a refreshing real-world business book that can help readers build companies that resonate with their customers and stand apart from the crowd. It is about leadership and ...

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